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Digital marketing run by an AI-assisted SEO team

We use ChatGPT and Claude for content and analysis, SpyFu and Ubersuggest for competitor and keyword intelligence, and our own engineers for the technical work most agencies have to outsource. You get the depth of a large team at the cost of a small one.

Get a free SEO audit See our toolchain
// How we use AI

Named tools, specific jobs. No mystery methodology.

Plenty of agencies now say they "use AI." Here is exactly what we run, on what, and where a human takes over — because the difference between AI as leverage and AI as a shortcut is entirely in that handover.

ChatGPT

CONTENT & INTENT

Used where volume and speed matter and the output gets heavily edited afterwards.

  • First drafts of blog posts, category copy and product descriptions
  • Clustering hundreds of keywords into intent groups in minutes
  • Ad headline and description variants for A/B testing
  • Meta title and description generation at scale, then trimmed to fit

Claude

ANALYSIS & REVIEW

Used for the reading-heavy work — long documents, crawl exports, and quality control.

  • Reading full technical audit exports and surfacing what actually matters
  • Long-form research briefs before a writer starts
  • Editing pass on every piece of content before it reaches you
  • Structured data and schema drafting for product, FAQ and local pages

SpyFu

COMPETITOR INTELLIGENCE

The clearest view of what your competitors have already paid to learn.

  • Which keywords rivals rank for organically and which they bid on
  • Ad copy history — what they've tested and what they kept running
  • Terms they abandoned, which usually means those terms didn't convert
  • Budget estimates that tell us where a paid fight is worth picking

Ubersuggest

KEYWORD RESEARCH

Volume, difficulty and gap analysis to decide what's realistically winnable.

  • Search volume and difficulty for every target term
  • Content gaps — what ranks for competitors and not for you
  • Long-tail discovery for pages that can rank inside a quarter
  • Backlink profiles to benchmark the authority you need

Where the human line sits: AI never publishes. Our two in-house SEO specialists verify every claim, rewrite anything that reads generated, and own the strategy. Tools find the signal — people decide what it means for your business.

Growing organic traffic and revenue through SEO services
// What changed

Ranking on Google is no longer the whole job

A growing share of your buyers now ask ChatGPT, Claude, Perplexity or Google's AI Overviews before they ever open a results page. Those systems cite sources — and the pages they cite are structured, specific and answerable, not padded with keyword filler. We optimise for both at once, because the work overlaps more than most agencies realise.

  • Content written so a single section answers one question completely
  • Schema markup — FAQ, product, service, local business, organisation
  • Clean heading structure and crawlable, server-rendered pages
  • Entity consistency across your site, listings and profiles
  • Monthly checks on whether AI assistants surface you for your key queries
// Services

What we run for clients

Take one channel or the whole programme. Most clients start with SEO and add paid once the tracking is trustworthy.

Search engine optimisation and keyword rankings

Search engine optimisation

Technical fixes, on-page work, content and authority building — sequenced so the foundations are solid before we spend anything on content.

Search engine marketing and paid search

Search engine marketing

Google Ads and Microsoft Ads built on SpyFu competitor data, so you're bidding on terms that have already proven they convert for someone.

Pay per click advertising management

Pay per click

Campaign structure, negative keyword discipline, landing page alignment and conversion tracking that survives an audit.

Content strategy and competitor analysis

Content strategy & writing

Briefs from real search intent, drafted with AI, edited by people, published on a schedule you can actually see progress against.

Conversion rate optimisation

Conversion rate optimisation

Traffic that doesn't convert is a cost. We test layout, copy, forms and checkout so the same visitors produce more enquiries.

Social media marketing and optimisation

Social media marketing

Content calendars and paid social for the platforms your buyers actually use, not a token post on all six.

Email marketing automation

Email marketing & automation

Sequences, segmentation and lifecycle campaigns. We build on Mautic when you'd rather own the platform than rent it.

Online reputation management

Online reputation management

Monitoring what's said about you, building review volume where it counts, and pushing down results that shouldn't rank.

Web analytics and reporting

Analytics & reporting

GA4, GTM and Search Console configured properly, with a monthly report that shows revenue and enquiries, not just impressions.

Working with the GegoSoft SEO team in Madurai
// Why us

Most SEO agencies hand you a list of fixes. We can apply them.

GegoSoft is a software company with a marketing team inside it, not the other way round. When an audit says your Core Web Vitals are failing, your schema is broken or your faceted URLs are eating crawl budget, our own engineers fix it — in Laravel, WordPress, Next.js or whatever your site runs on. No waiting on a third-party developer who deprioritises SEO tickets.

  • Two dedicated in-house SEO specialists, not shared freelancers
  • Eighteen engineers who can implement the technical recommendations
  • Building and marketing our own products since 2017 — GegoK12, ChurchCMS, Daybook
  • Clients across the US, Australia, Europe and Dubai
  • A sister property, seoservicesmadurai.com, focused on local search
// Engagement

How an SEO engagement runs

Three months minimum, because anything shorter measures noise rather than results.

Week 1

Audit and baseline

Technical crawl, Search Console and GA4 review, competitor teardown in SpyFu, keyword universe in Ubersuggest. You get the findings whether or not you continue.

Week 2

Strategy and targets

A keyword map against your pages, a content calendar, and the specific metrics we'll be judged on. Agreed before work starts.

Month 1

Technical foundation

Site speed, indexation, schema, internal linking and mobile issues fixed first. Content on a broken foundation wastes your budget.

Month 2+

Content and authority

Publishing on schedule, earning links through genuinely useful assets and digital PR, and expanding into the gaps research uncovered.

Monthly

Report and adjust

Rankings, traffic, conversions and what changed — plus what we're doing differently next month. Quarterly strategy review built in.

// Packages

What's included at each level

Deliverables, not vanity counts. We don't sell directory submissions or blog comment links — those tactics stopped working over a decade ago and can now actively hurt you.

Deliverable Starter3 MONTH MIN Growth3 MONTH MIN Scale6 MONTH MIN Enterprise6 MONTH MIN
RESEARCH & ANALYSIS
Technical SEO audit ✓✓✓✓
Competitor analysis (SpyFu) 2 competitors4 competitors6 competitorsUnlimited
Keyword research & mapping (Ubersuggest) 25 terms60 terms150 termsUnlimited
Backlink profile analysis ✓✓✓✓
AI search visibility check —✓✓✓
TECHNICAL & ON-PAGE
Meta, heading and alt optimisation ✓✓✓✓
Core Web Vitals & page speed work ✓✓✓✓
Schema / structured data markup BasicExtendedFullFull + custom
Internal linking & site architecture —✓✓✓
Developer implementation by our engineers —Advisory✓✓
CONTENT
Blog articles (monthly) 24812+
Landing / service page copy —1 / month2 / month4 / month
Content refresh of existing pages —✓✓✓
Human editing pass on all AI-drafted content ✓✓✓✓
AUTHORITY & LOCAL
Google Business Profile management ✓✓✓✓
Citation & listing consistency ✓✓✓✓
Editorial link building (manual outreach) —2 / month4 / month8 / month
Digital PR campaign ——QuarterlyMonthly
REPORTING
Monthly performance report ✓✓✓✓
GA4 & Search Console setup ✓✓✓✓
Conversion tracking & goal setup —✓✓✓
Strategy call cadence MonthlyFortnightlyWeeklyWeekly
White-label reporting available ——✓✓

Scroll the table sideways on mobile →

// Questions

Frequently asked questions

Which AI tools do you actually use, and on what?
Four, mainly. ChatGPT for content drafting at volume, keyword intent clustering and ad copy variants. Claude for reading long technical audit exports, building research briefs and doing an editing pass before anything is published. SpyFu for competitor organic and paid keyword history. Ubersuggest for volume, difficulty and content gap analysis. Everything is checked against GA4 and Search Console, and nothing publishes without a human editing it first.
If AI writes the content, why am I paying an agency?
Because a first draft is maybe twenty percent of the work. The rest is knowing which pages to write at all, what your competitors already own, what your buyers actually search, what claims are safe to make about your business, and how to fix the technical problems stopping any of it from ranking. AI made that first twenty percent cheap. It made the other eighty percent more valuable, not less — and it's why our pricing buys more content than it used to.
How long before we see results?
Technical fixes can show up in Search Console within weeks. Meaningful ranking and traffic movement usually takes four to six months, because Google needs to recrawl, reassess and rebuild trust in the pages, and content and links compound slowly. Anyone promising faster is either buying links or targeting terms nobody searches. We report monthly so you can see progress well before month six.
Do you guarantee a number one ranking?
No, and we'd be cautious about anyone who does. Rankings depend on competitor behaviour, algorithm updates and your own site's authority, none of which any agency controls. What we commit to is a defined scope of work every month, transparent reporting, and a quarterly strategy review where we change direction if the numbers say we should.
Why don't your packages include directory submissions or forum posting?
Because they don't work and haven't for years. Bulk directory listings, social bookmarking, forum signatures and blog comment links were devalued by Google's Penguin updates and are now, at best, wasted budget — at worst, a link-scheme risk. We spend that budget on editorial links from real publications and on content that earns links on its own.
Can you optimise us for ChatGPT and AI Overviews too?
Yes, and it's included from the Growth package onward. It means structuring content so a section answers one question completely, implementing the right schema, keeping your entity information consistent across the web, and checking monthly whether AI assistants cite you for your priority queries. Most of it overlaps with good traditional SEO, which is why we run them together rather than selling it separately.
Is there a minimum contract, and do you offer refunds?
Three months minimum on Starter and Growth, six on Scale and Enterprise, because shorter periods can't distinguish real movement from normal fluctuation. We don't offer refunds on work already delivered, but you can end the engagement at the close of any minimum term and everything we've produced — content, audits, keyword maps, accounts — stays yours.
Do you work with clients outside Madurai?
Yes. We run campaigns for clients across India and internationally in the US, Australia, Europe and Dubai. For local search work specifically in Madurai and Tamil Nadu, our sister property seoservicesmadurai.com is the better fit.
// Free audit

Send us your URL. We'll send back what's wrong with it.

A technical audit, a competitor teardown and the keyword opportunities we'd go after first — written up properly, not a PDF from a scanner tool. Yours to keep whether you hire us or not.

Rather just talk it through?

Twenty minutes on what you sell, who you compete with, and whether search is even the right channel for you. We'll say so if it isn't.

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