An empathy map is a collaborative visualization tool used in UI/UX and customer experience (CX) design to gain deeper insights into the target users’ or customers’ minds.
Articles Tagged as : customer journey
Customer Experience: The Key to Business Success
Customer experience (CX) is the overall impression that a customer has of a company and its products or services. It is created by the customer’s interactions with the company at every touchpoint, from the first time they learn about the company to the time they make a purchase and beyond.
Creating a Customer Journey Map – a Beginners Guide
create a customer journey map that will help you to understand your audience, identify areas where the customer experience can be improved, and make informed decisions about the design and development of your mobile app.
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